Notice there is no mention of “Marketing Plan”, as evidently this is not a generally accepted concept for many attorneys/law firms.  We are now 2 months into 2018 and most firms are behind in their plans to do things differently this year…

Why?  Well, there are multiple reasons for this.  Let’s break several of them down into the 2 groups we see all the time:

The Fear Based Group:

  1. It is very hard to break old habits;
  2. There is not a solid plan, and they are struggling with what actions to take first; or
  3. It is challenging for them to get out of their comfort zone and perform uncomfortable tasks.

The I’m Too Busy Group: 

  1. They really are very busy, some too busy;
  2. There is not a solid plan, and they are struggling with what actions to take first; or
  3. They need help with getting marketing tasks completed, but are too busy “pushing the bike” down the road.

For most firms, it is typically a combination of all factors.

Do any of these items below “ring a bell” for your firm, or individuals?  If they do, there is hope!

  • They want to market “better”;
  • Have been thinking about marketing for a while;
  • They know they need help (what and how comes later);
  • They are committed to getting better and more consistent in their marketing efforts; and are
  • Willing to invest some time and $$$ to accomplish their goals.

Enhancing your marketing efforts can be simple.

The first step is understanding you need help.  Then, taking action to succeed.

Action steps include: Acceptance – Commitment – and Follow through.

  1. If you have accepted the fact that your firm needs support in creating and executing a marketing plan, and
  2. You are committed to the prospect of allocating some time and money to the effort.
  3. Then take action right now!

Sure, it could be uncomfortable, you may need to take a step back from the client work, you may need to get some help, but these are ultimately all steps in a direction that has the potential to chart a better course forward.

If you need help in any aspect of getting stuff done, follow through by contacting us for a no cost consultation.

During the 20 to 30-minute consultation, we will discuss your business, current goals, and review if and how can help.

At a minimum, we will determine if it makes sense to continue the discussion and give you some great and proven advice for changing the course of your business.

Why Contact Us?

  1. We are not your standard outsourced marketing team.
  2. We specialize in supporting law firms.
  3. 30+ years’ experience supporting firms of all sizes.
  4. Not a One-Size-Fits-All approach.
  5. We create a plan that fits your needs and budget, then ensure it happens.

Work with us and you get the benefit of years of solid law firm business experience for a cost that does not break the bank, and without long term commitments.  If we are not delivering results, then just fire us!

Our experience covers the gamut from setting up basic fundamentals, to supporting advanced client based strategies.

We are also happy to provide access to reference clients, so you can get a sense of what it is like working with us.

We love what we do and have fun doing it. Call or email us today and we can get started down the path to achieving your goals!


The ProfessionalWORX Team